Tasked to design limited edition packaging for quality streets for the holidays, I knew I could let my creativity juices flow.
For the Islamic holidays I was inspired by a thousand and one nights magical vibes, which captures the aura of these holidays, since they are a very magical time in the Islamic world.
For easter, a very big traditional Egyptian holiday, I drew inspiration from my childhood and having a yearly easter egg painting party. Creating illustrations to capture easter and spring in a perfect balance
Creative Director: Islam Hassan
